Last updated: 23 October 2026

This website is operated by Fire Events Ltd (“we”, “us”, “our”), a company registered in England and Wales under company number 04504789, trading as High Performance Leadership. We are the data controller for the personal data described in this notice.

The Information We Collect

We collect personal data when you interact with this website or book our services, including:

• Contact details you provide through our contact form (name, email address, subject, and message).
• Details you provide when booking a workshop, such as your name, organisation, contact details, and any accessibility or dietary requirements you choose to share with us.
• Correspondence you send us directly by email or phone.

We do not use cookies for analytics, advertising, or tracking. This site uses only the cookies strictly necessary for it to function, such as those supporting our contact form.

How We Use Your Information

We use your personal data to:

• Respond to your enquiries and correspond with you.
• Arrange, deliver, and administer workshop bookings, including any accessibility or dietary requirements.
• Meet our legal, accounting, and regulatory obligations.
• Occasionally, with your consent, let you know about workshops or services that may be of interest — you can opt out of this at any time.

Our Legal Basis for Processing

We rely on the following legal bases under UK data protection law:

• Contract — to deliver a workshop or service you’ve booked with us.
• Legitimate interests — to respond to enquiries and run our business effectively.
• Consent — where we ask for it specifically, such as for marketing communications.
• Legal obligation — where we need to keep records for accounting or legal purposes.

Who We Share Your Information With

We do not sell or rent your personal data. We may share it with trusted third parties who help us run our business — such as our website hosting provider — and only to the extent necessary for them to provide that service. We do not currently use any third-party analytics, advertising, or marketing platforms on this site.

How Long We Keep Your Information

We keep personal data only for as long as necessary for the purposes set out in this notice. Enquiry correspondence is typically retained for up to two years, and booking and contractual records for up to six years, in line with standard UK record-keeping practice for contracts and accounts.

Your Rights

Under UK data protection law, you have the right to:

• Access the personal data we hold about you.
• Ask us to correct inaccurate data.
• Ask us to delete your data, in certain circumstances.
• Object to or restrict how we use your data.
• Ask for your data in a portable format.
• Withdraw consent at any time, where we rely on consent.

To exercise any of these rights, please contact us at stuart@fire-events.com. You also have the right to complain to the Information Commissioner’s Office (ICO) at ico.org.uk if you have concerns about how we handle your data.

Children

Our services and this website are not directed at children, and we do not knowingly collect personal data from children.

Where Your Data Is Stored

Your data is stored and processed within the UK.

Changes to This Notice

We may update this notice from time to time. Any changes will be posted on this page, with the date of the most recent update shown above.

Contact Us

If you have any questions about this notice or how we handle your data, please get in touch at stuart@fire-events.com.

Fire Events Ltd, registered in England and Wales, company number 04504789.